The Internet provides every organization with the greatest challenges, and the greatest opportunities, since the onset of electronic communication. Brjn and a number of his on-call consultants have extensive experience using the Internet to prevent or mitigate damage from potential or actual crises.
Internet-centered services include:
Creating “dark” websites ready to be launched when/if a crisis actually occurs.
Rapidly creating and launching incident-specific blogs and/or websites, to include the availability of webmaster services if desired.
Training organizational staff members and allies on how to use social media effectively to both prevent and respond to social media crises.
Search Engine Optimization (SEO) for the purpose of reputation management.